Privacy Policy

This Privacy Policy explains how personal information is collected, used, stored, shared, and protected when you visit or make a purchase through tacklea.com. This Policy applies to our website, customer support communications, checkout process, order fulfillment activities, and other related services related to our home textile and lifestyle products.

1. Scope of This Privacy Policy

By accessing or using tacklea.com, submitting information through the website, placing an order, contacting us, subscribing to marketing communications, or otherwise interacting with our services, you acknowledge that your information will be handled in accordance with this Privacy Policy and our applicable terms. This Privacy Policy should be read together with our Terms of Service, Shipping Policy, Payment Policy, and Return & Refund Policy.

2. Eligibility and Children’s Privacy

Our website is intended for individuals who have reached the age of majority in their jurisdiction and is not directed to minors who have not reached the legal age of majority under applicable law. We do not knowingly collect personal information directly from such individuals. If you believe that a person who has not reached the legal age of majority has provided personal information through tacklea.com, please contact us at info@tacklea.com so that we can review the matter and take appropriate action where necessary.

3. Categories of Information We Collect

We may collect personal information that you provide directly to us, information collected automatically when you use the website, and information received from service providers or business partners involved in payment, fraud prevention, logistics, analytics, and customer support. Depending on how you interact with tacklea.com, the information we collect may include your name, email address, phone number, billing address, shipping address, account details, order details, communication content, device data, browser data, IP address, approximate location derived from IP, and records relating to transactions or support requests.

4. Information You Provide Directly

When you place an order, sign up for emails, contact customer support, submit a form, join a waitlist, request updates, participate in promotions, or otherwise communicate with us, you may provide personal information such as your name, shipping address, billing address, email address, telephone number, order details, and any other information you choose to include in your message. If you contact us about a damaged shipment, return, payment issue, or delivery problem, we may also collect the supporting information you provide, such as photos, claim details, tracking details, or related correspondence.

5. Information Collected Automatically

When you visit or use tacklea.com, certain information may be collected automatically through cookies, server logs, pixels, tags, and similar technologies. This may include your IP address, browser type, device type, operating system, language preferences, referring pages, exit pages, usage behavior, page views, session timing, and interactions with website features. We use this information to operate the website, improve performance, understand user behavior, prevent abuse, measure marketing effectiveness, and help protect the integrity of our services.

6. Cookies and Similar Technologies

We may use cookies and similar technologies to remember your preferences, keep items in your cart, maintain your session, improve site functionality, understand how visitors use the website, and support advertising or remarketing activities where permitted. Some cookies are necessary for the website to function properly, while others help us analyze traffic or personalize content. You may manage certain cookie preferences through your browser settings or any cookie controls made available on the website, although disabling some cookies may affect site functionality.

7. Order, Transaction, and Payment Information

When you make or attempt to make a purchase through tacklea.com, we collect information necessary to process the transaction, fulfill the order, provide customer service, and maintain transaction records. This may include your order contents, billing and shipping information, transaction amount, payment status, currency, order identification details, shipping method, fulfillment status, refund status, and communications relating to the order. We may also keep records relating to cancellations, payment reviews, fraud screening, chargebacks, claims, and other transaction-related events where reasonably necessary for business, legal, or dispute-handling purposes.

8. Payment Processing and Stripe

Payments on tacklea.com may be processed through third-party payment service providers such as Stripe. We do not store or maintain full credit card numbers, card security codes, or full payment credentials on our own servers. Instead, payment information is transmitted to the payment processor through secure checkout technology, and we may receive limited transaction-related information such as payment confirmation, card brand, partial card details, billing verification results, payment status, and transaction reference information necessary for order handling, fraud prevention, customer service, accounting, and dispute management.

9. How We Use Personal Information

We may use personal information to operate and improve tacklea.com, process and fulfill orders, verify transactions, provide customer support, communicate with you, send service-related notices, prevent fraud, manage returns and refunds under our Return & Refund Policy, arrange shipping under our Shipping Policy, comply with legal obligations, maintain internal records, enforce our policies, analyze business performance, and send promotional communications where permitted by law or based on your preferences.

10. Marketing Communications

If you subscribe to receive marketing emails or otherwise consent to promotional communications, we may use your contact information to send product updates, promotional offers, restock notices, brand news, and related content. You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us at info@tacklea.com. Even if you opt out of marketing communications, we may still send you non-promotional messages related to orders, account activity, security, legal notices, or customer support.

11. How We Share Information

We may share personal information with service providers and business partners that help us operate tacklea.com and provide services to you. These may include payment processors, website hosting providers, fraud prevention providers, order management systems, customer support tools, email service providers, analytics providers, logistics partners, shipping carriers, tax or accounting providers, and professional advisors. We do not authorize these parties to use personal information for purposes unrelated to the services they provide to us, except where permitted or required by law.

12. Shipping, Delivery, and Fulfillment Disclosures

To fulfill and deliver your order, we may share relevant personal information such as your name, shipping address, phone number, email address, order details, and delivery instructions with warehouses, fulfillment partners, and carriers. This allows us and our logistics partners to pick, pack, ship, track, investigate delivery issues, process claims, and support returns or reshipments in accordance with our Shipping Policy and Return & Refund Policy.

13. Fraud Prevention, Risk Review, and Payment Disputes

We may use personal information and transaction-related information to detect, investigate, prevent, and address fraud, unauthorized transactions, abuse, suspicious activity, policy violations, and payment disputes. This may include reviewing device signals, IP data, billing and shipping consistency, order history, communication records, fulfillment records, tracking data, refund history, and supporting evidence relating to transaction legitimacy. We may preserve relevant records where reasonably necessary to respond to chargebacks, payment disputes, claims, bank inquiries, or Stripe-related evidence requests.

14. Information Security Measures

We take commercially reasonable technical, administrative, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse. These measures may include HTTPS and SSL/TLS encryption for data transmitted through tacklea.com, secure checkout connections, encryption in transit, encryption at rest where appropriate, tokenization or masked payment data handling through payment service providers, secure server and hosting environments, firewall and network security protections, access controls, account and credential safeguards, data minimization practices, role-based or least-privilege access management, monitoring for suspicious activity, logging, software updates, and appropriate vendor management practices. No website, transmission method, or storage system can be guaranteed to be completely secure, but we take reasonable steps to reduce security risks and strengthen our safeguards over time.

15. Payment Security and Transaction Protection

We use secure payment workflows intended to reduce exposure to payment-related risk. Payment card data entered during checkout is processed through secure payment infrastructure rather than being stored in full on our own servers. We may retain only the limited payment-related records reasonably necessary for transaction verification, customer support, accounting, fraud prevention, refunds, and dispute handling, such as payment status, transaction identifiers, partial card descriptors, billing results, order values, and related order records.

16. Data Minimization and Internal Access Controls

We seek to limit the collection and use of personal information to what is reasonably necessary for legitimate business purposes such as order fulfillment, customer support, fraud prevention, legal compliance, and service improvement. Access to personal information is limited to personnel, contractors, or service providers who reasonably need it to perform their duties, subject to applicable confidentiality and security expectations. We also seek to reduce unnecessary duplication of personal information and to keep internal access aligned with operational need.

17. Data Retention

We generally retain customer personal information for 1 year from the relevant interaction, transaction, or support activity, unless a longer retention period is required or permitted by law, necessary for tax or accounting obligations, needed for fraud prevention or security review, or reasonably required to resolve disputes, chargebacks, claims, returns, compliance matters, or legal requests. At the end of the applicable retention period, information may be deleted, anonymized, aggregated, or otherwise securely handled in accordance with our retention practices and legal obligations.

18. Examples of Retention-Related Measures

As part of our retention and protection practices, we may maintain transaction logs, order records, shipping records, customer service history, refund records, and dispute-supporting documentation for a limited period to help verify purchases, respond to post-sale inquiries, address claims, and defend against fraudulent or unauthorized payment disputes. We may also periodically review stored records, restrict access to archived information, remove data that is no longer reasonably needed, and preserve only the information necessary to support compliance, operational continuity, and legitimate business defense needs, including Stripe dispute response where applicable.

19. International Data Transfers

Because tacklea.com may serve customers in multiple countries and use service providers located in different jurisdictions, personal information may be processed, stored, or accessed outside your country or region, including in the China or other locations where our service providers operate. Where required by applicable law, we take reasonable steps to use appropriate safeguards for cross-border transfers and to work with service providers that are expected to protect personal information in a manner consistent with applicable requirements.

20. Your Privacy Choices and Rights

Depending on where you live, you may have rights relating to your personal information, such as the right to request access, correction, deletion, restriction, objection to certain processing, portability, or withdrawal of consent where consent is the legal basis for processing. You may also have choices regarding marketing emails, cookies, and certain advertising-related technologies. We will review and respond to eligible requests in accordance with applicable law, subject to identity verification and any lawful limitations or exceptions.

21. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, website features, service providers, legal requirements, or operational needs. When we do, we will post the updated version on tacklea.com and revise the “Last updated” date above. Your continued use of the website after an updated Policy becomes effective indicates your acknowledgement of the revised Policy to the extent permitted by applicable law.

22. Contact Us

If you have questions about this Privacy Policy, would like to make a privacy-related request, or need assistance regarding your personal information, please contact us by email at info@tacklea.com, by phone at +86 15396282071, or by mail at Room 407-3991, Office Building of Shilibao Town Government, No. 67 Xidaqiao Road, Miyun District, Beijing. To help us respond efficiently, please include your name, the email address associated with your order or inquiry, and a clear description of your request.